City Comparison · Cobb County

Marietta vs. Kennesaw: Which Cobb County Suburb Is Right for You?

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Marietta and Kennesaw are close neighbors in northwest Cobb County, both on the I-75 corridor, both with a lower 6% sales tax — but they have different characters, school systems, and price points. Here's an honest, side-by-side comparison.

Quick answer

Marietta is the historic Cobb County seat — a walkable Square, an aerospace employment base, and its own independent school system, with median home values around $448,500. Kennesaw is the more affordable, college-town choice, home to Kennesaw State University, with median home values around $335,000. Both are in Cobb, both car-dependent with a 6% sales tax. Choose Marietta for history, the Square, and its city schools; Kennesaw for value and KSU.

At a glance

MeasureMariettaKennesaw
CountyCobbCobb
Median household income~$72,700~$83,400
Median home value~$448,500~$335,000
Combined sales tax6%6%
SchoolsMarietta City Schools (independent)Cobb County School District
Main highwayI-75I-75
MARTA railNoNo
Known forHistoric Marietta Square, aerospace (Lockheed/Dobbins)Kennesaw State University, Kennesaw Mountain

Income and home-value figures reflect U.S. Census Bureau (ACS) data; market prices vary.

Cost & value

Interestingly, Marietta has a higher median home value but a lower median household income than Kennesaw — a reflection of its economic diversity, from high-end historic homes near the Square to more modest areas. Kennesaw offers some of the most attainable home prices among the major North metro suburbs. Both carry a lower 6% Cobb sales tax and Georgia's flat 4.99% income tax. See our cost of living in Marietta and cost of living in Kennesaw guides.

Schools

Here's a real difference: Marietta runs its own independent district, Marietta City Schools, centered on Marietta High School — the only Cobb district operated separately from the county. Kennesaw is served by the Cobb County School District (Kennesaw Mountain, North Cobb) and is home to Kennesaw State University. Confirm the attendance zone for any address, especially near the Marietta city limits.

Character & getting around

Marietta centers on the historic Marietta Square — shops, theaters, restaurants — with an aerospace employment base at the adjacent Lockheed Martin plant and Dobbins Air Reserve Base. Kennesaw has a smaller historic downtown around Depot Park, the Southern Museum, and Kennesaw Mountain, plus a younger, college-town energy from KSU. Both sit on I-75 and are car-dependent, with CobbLinc bus service but no MARTA rail.

Who each suits

  • Choose Marietta if you want historic character, the Square's walkable dining and culture, and the independent Marietta City Schools.
  • Choose Kennesaw if you want the best value, a college-town feel around KSU, and more attainable home prices.

Planning a move? See our moving to Marietta and moving to Kennesaw guides.

Marietta vs. Kennesaw FAQ

Is Marietta or Kennesaw more affordable?+
Kennesaw has lower median home values (around $335,000 vs Marietta's ~$448,500), though Marietta has a lower median income. Both share the lower 6% Cobb sales tax.
Does Marietta have its own school system?+
Yes. Marietta City Schools is an independent district serving the city, separate from the Cobb County School District that serves Kennesaw and surrounding areas.
Which has the better downtown?+
Marietta's historic Square is larger and more established, with theaters and a bigger dining scene. Kennesaw's Depot Park downtown is smaller but walkable and historic.
Do either have MARTA rail?+
No. Cobb County has no MARTA rail. Both rely on I-75 and CobbLinc buses and are car-dependent.
Which is better for families?+
Both are family-friendly. Marietta offers historic character and its own city schools; Kennesaw offers value and a college-town setting around KSU.

Moving to Marietta or Kennesaw?

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Keep reading

Sources

  • U.S. Census Bureau — Marietta & Kennesaw, Georgia (census.gov)
  • Marietta City Schools / Cobb County School District
  • Georgia sales-tax references — SalesTaxHandbook / Avalara
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